Written by Rita

Start with what you actually want.

Then say it in a way that sounds like you.

Three short, practical books for people who know something needs to change and are tired of advice that stops at “be authentic.” One hour with a pen to find your direction. Then, if you create, two methods for saying it out loud and asking for the work you want.

Start with Rooted → I already know my direction, I need the words →

Does any of this sound familiar?

Your life looks right on paper. The degree, the job, the apartment. From the inside it feels like someone else’s life, and you’re a little ashamed of that, because you’ve got nothing to complain about.
You have too many roads, or none. Fourteen ideas in your Notes app and no launch date, or a chapter that just ended and no idea what comes next.
You write a caption and it sounds like a template. The thought was sharp in your head and safe on the page, and the right people scroll past.
You have something to sell and can’t bring yourself to say so. Likes, saves, kind comments – and nobody asks how to work with you.

Different problems, one root: you can’t say clearly what you want, so nobody else can hear it either.

Nobody hands you a life you’d choose. The catch is you still have to know what you’d choose.

How the three fit together

They’re built in an order, and each one works on its own. Most people start at the top, because everything above the words has to be settled first.

Direction – the Rooted workbook.One hour with a pen and a set of questions in a specific order. You finish with a page in your own handwriting that says what you actually want, and one step for this week. For everyone, whether or not you create anything.

Voice – the Magnetic ebook.For when you create content and it comes out flattened. Talk for three minutes, make six edits, post tonight – in the voice you use with an actual person.

Selling – the Desired ebook.For when the voice is there and the asking isn’t. Five blocks, 27 minutes, and a post that invites the right person to buy, without pressure or countdown timers.

Same 27-minute spine in both ebooks: you talk first, then tidy up what you said.

The three books

Rooted

A one-hour written practice

For when you know you want something different, but not what. Questions in a specific order, answered by hand. You get up with a page that says what you actually want, and one step for this week.

Magnetic

Content that connects you with your audience

For when your captions sound like a template wrote them. The 27-minute method: three minutes of talking, six edits, published tonight – in a voice that sounds like you.

Desired

Content that actually sells

For when the work is good and the asking is what’s missing. Five blocks, 27 minutes, and a post or Reel that helps the right person see that what you make is what they’ve been looking for.

Where are you right now?

“I don’t know what I want.”

Start with Rooted. One evening, a pen, and the questions in the order that keeps you from skipping the one you’d rather avoid.

“I know what I want. My content doesn’t sound like me.”

Start with Magnetic. You’ll publish a post tonight, built from three minutes of talking.

“People like my content and nobody buys.”

Start with Desired. The five blocks of a selling post, and the six objections your audience never types in the comments.

“All of the above, honestly.”

Take the full set. Direction, voice, and selling – in the order they were built in.

The full set

$89

All three together $125 · you save $36

Rooted · 19 pages · one hour with a pen, three printable pages
Magnetic · 52 pages · the 27-minute method, 100 ready-made openers
Desired · 59 pages · five blocks, 25 levers, three ready assemblies
All three as designed PDFs, yours to keep, no app or login

Get all three →

✓ Instant download ✓ Read on any device

Hi, I’m Rita

I’ve been writing, and working with written practices, since 2011, and for the last six years I’ve worked in self-discovery, reflection, and finding your direction – more than 1,300 sessions of sitting across from that exact silence.

I grew my Instagram to 38,000 followers in 10 months, completely organically, on writing alone. No paid ads, not once. These three books are what I actually use: first to know what I want, then to say it in my own voice, then to ask for the work I want to do.

1,300+ sessions38,000 readers@written.by.rita

Questions

Good to know

Which one should I start with?

If the question is “what do I actually want,” start with Rooted. If you already know and the problem is how your content sounds, start with Magnetic. If people like your content and nobody buys, start with Desired. Each one stands on its own.

Do I need to create content for these to be useful?

Not for Rooted – it’s about your own direction, and most people who do it never post anything. Magnetic and Desired are for people who create: a practice, an offer, a page where people look before they book you.

What format are they?

Designed PDFs you can read on your phone, tablet, or computer. No app, no login. Rooted has three pages at the back made to print.

How do I get them after I buy?

Your download link appears right after payment. A copy also goes to your email, so you’ll always have it.

What’s your refund policy?

Because these are instant downloads, all sales are final.